Effective Date: October 1, 2026

Tough AC LLC, doing business as Tough AC (“Tough AC,” “we,” “our,” or “us”), respects your privacy. This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, request HVAC service, submit an advertising lead form, call us, or otherwise communicate with our company.

Information We Collect

We may collect information that you voluntarily provide, including:

• Name

• Email address

• Telephone number

• ZIP or postal code

• Service address

• Requested HVAC service

• Appointment or scheduling information

• Messages and other information included with a service request

• Payment and transaction information when purchasing services

We may also collect limited technical information automatically when you use our website, such as:

• Internet Protocol address

• Browser and device information

• Referring website

• Pages viewed

• Approximate geographic location

• Date and time of visits

• Interactions with website forms, advertisements, telephone links, and other features

How We Collect Information

We may collect information through:

• Our website and contact forms

• Google Ads lead forms and other advertising platforms

• Telephone calls, text messages, and emails

• Service requests, estimates, appointments, and transactions

• Cookies, analytics tools, call-tracking technologies, and similar services

• Google Business Profile and other business-directory platforms

Information submitted through a Google-hosted lead form may also be processed by Google in accordance with Google’s applicable policies.

How We Use Your Information

Tough AC may use collected information to:

• Respond to questions and service requests

• Schedule HVAC inspections, repairs, maintenance, or installations

• Prepare estimates and communicate about requested services

• Provide customer service and appointment updates

• Process transactions and maintain service records

• Follow up on leads submitted through our website or advertisements

• Improve our website, advertising, services, and customer experience

• Measure advertising performance and understand how customers find us

• Detect fraudulent, abusive, or unlawful activity

• Comply with legal, licensing, accounting, and regulatory obligations

Telephone Calls and Text Messages

If you provide a telephone number, you authorize Tough AC to contact you regarding your inquiry, appointment, estimate, or requested service.

Where permitted and with any consent required by law, communications may include telephone calls or text messages. Consent to receive marketing communications is not a condition of purchasing services.

Message and data rates may apply. Message frequency may vary. You may opt out of promotional text messages by replying STOP. You may request assistance by replying HELP or contacting us using the information below.

Mobile information and text-message consent will not be sold or shared with unaffiliated third parties for their independent marketing purposes.

Cookies and Analytics

Our website may use cookies and similar technologies to operate the site, remember preferences, measure traffic, evaluate advertising performance, and improve the customer experience.

We may use services provided by companies such as Google, including Google Analytics and Google Ads. These services may collect information about website activity and advertising interactions according to their own privacy policies.

Browser settings may allow you to block or remove cookies. Disabling cookies may affect the operation of certain website features.